AJ Nowell & Company move into their new online home
About the project
With a focus on residential property in Alderley Edge and surrounding areas, property specialists AJ Nowell & Company required a new website to effectively present their properties in a visually appealing and informative way. Their current website had become outdated both visually and in terms of functionality, so the company was keen to see it replaced.
Our talented creative team successfully created a fully responsive website developed for mobile, tablet and desktop use. The new site ensures client properties are effectively and beautifully presented on all devices, allowing for a seamless user experience across all platforms.
The AJ Nowell branding, updated using an inviting typeface and sophisticated colour palette, has been used across the website – ensuring brand consistency throughout. Innovative features include a dynamic zoom effect on the property imagery, a featured ‘property of the week’ on the home page, and a ‘property shortlist’ function, enabling users to save properties of their choice and review them at a later date.
An enjoyable experience
The overall look and feel of the website is contemporary and stylish, whilst still retaining the traditional, personalised feel of this established and successful company. It is user-friendly, easy to navigate and visually impactful, providing visitors with an enjoyable experience in their hunt for a new home.