Celebrating Working With Louis Taylor
Louis Taylor, Staffordshire’s leading commercial and residential property specialists offer a breadth of expertise with a modern, innovative and friendly approach to the people and business community within North Staffordshire and South Cheshire.
The company has selected Bella as its marketing and design partner to transform its online and offline presence, working on an extensive list of projects from brochure and web design to bespoke illustration and social media & PR management.
Designed with audience in mind
The websites for the commercial and residential sides of the business are both reached via a landing page which allows visitors to select the service they need, commercial or residential.
Integrated on both websites, the property search feature is simple for the visitor to use and displays search results in a clear and user-friendly way. Each property features an automated image gallery, Google location map, floor plans and downloadable PDF brochure.
The commercial website offers a user-friendly experience with a full content management system (CMS) which has attributed to its 61.15% website user increase since 2017.
We recommended the creation of a bespoke illustration, created by our own in-house illustrator of a terrace of homely, welcoming cottages.
Once the illustration was drawn, it was then converted to digital format and integrated into the residential website homepage gallery. This solution, mixed with carefully selected mono stock photography helps to give the website a welcoming, warm feel, inviting visitors to make an enquiry.
The finished illustration was then provided to the client as high-resolution print ready artwork to enable them to print and frame the illustration for in office use.
Scheme brand identity and iBrochure for The Junction.
To promote an exciting retail opportunity in the affluent and leafy town of Alsager in Staffordshire, Louis Taylor instructed Bella to create a sleek scheme brand identity and an accompanying digital brochure for The Junction.
The scheme was developed by Stoke on Trent based Sandyford Properties and comprised three units arising from the comprehensive refurbishment of one of the most prominent commercial properties in the town.
The interactive brochure is fully responsive, features drawn floor plans, well-formatted content and elegant typographic which reflects the stylish brand identity.
Social Media & PR
Mixing business with social
Louis Taylor wanted to use social more effectively to drive leads, improve customer retention and enhance its presence online and offline within the market.
By aligning business goals with a strong digital marketing strategy, Bella’s marketing team has witnessed a significant increase in Louis Taylor’s online following which has grown within the last year by 47.73% on LinkedIn and 20% on Twitter.
We’ve worked with Bella for several years now and have always found their design and marketing service to be first class. Their knowledge of and insight into the commercial property market is of particular value. We would not hesitate to recommend them to other businesses and have indeed done so in the past.
Graham Hulse BSc. MRICS – Managing Director – Louis Taylor