SERVICES
- Branding
- Website
Fit By Charley
Fit By Charley, a specialist pilates business based in Dubai instructed Bella to create a brand identity and website for the business.
Bella’s studio worked closely with Charley to create a logo for her business, a wellness brand focused on Pilates and personal training. Using an elegant font and a minimal colour palette, we created a simple yet stylish look and feel that reflects the Fit By Charley brand ethos. This was then used in the creation of a set of business cards to support the brand launch.
Following the brand launch, our design studio were instructed to produce an exciting new website for Fit By Charley. The brief was to create a clean, single-page site that introduces Charley, outlines the services offered, connects users to the corresponding YouTube channel and a contact section allowing users to get in touch.
Interactive animated elements add energy and movement to the page to reflect the dynamic nature of the fitness and wellbeing experience it promotes, and bespoke icons add a personal touch.
Designed with both desktop and mobile usability in mind, our team optimised every detail – from font and image scaling to intuitive navigation.